Northwest Mexico
Northwest Mexico is composed of the following states: Baja California, Baja California Sur, Sonora and Sinaloa. With a combined population of over 8 million people, it represents a key area for companies looking sell products and services in Northwest Mexico, north of the US border and those who are thinking of establishing a base for doing business in NAFTA. The region’s strengths are Tourism, Marine (Leisure and Commercial), Aerospace, Electronics, Life Sciences (Medical device and Biotech), Agriculture and Livestock and Food and Drink.
Key facts on Northwest Mexico:
- It hosts the largest aerospace cluster in Mexico and the largest number of established aerospace manufacturing plants
- More than 90% of the wine in Mexico is produced in this region
- Northwest Mexico is home to the next Mexican Centrally Planned Tourist resort. The resort will be publically and privately funded and is valued at $5 billion USD
- Host to the largest concentration of medical device companies in Latin America
Current Business Opportunity:
Sterilization Service for Medical Cluster
25 companies in the state currently require and use at least one of the leading methods of sterilization for the products they manufacture. The majority of products are currently being sterilized in the US. The estimated aggregated yearly demand in the state of Baja California was 231,840 pallets for 2008. In response to a survey done be the State’s Economic Development Ministry, 91% of respondents said that they would seriously consider local sterilization services.
Recent market research found that the region and industry would benefit from:
- Costs reductions (both direct service and associated to logistics)
- Reducing time cycle / Delivery
- Ability to promote business growth, thus driving demand
Currently ETO is the leading method of sterilization but due to technical factors associated with the characteristics of products, both E-beam and Gamma have significant demand.
The regional industry, as well as government and promotion institutions are highly interested in formally supporting a local sterilization services operation.
For further information on Sterilization in Baja California please contact Luis Calette at Tijuana@ukconsualte.org
Top 5 tips for exporting to Mexico
- Have previous experience in exporting:
Although Mexico is an easier place to do business than other emerging economies, Mexico is not a country for 1st time British exporters. Choice of export model is very important and the barriers to entry may be higher than other export markets. It’s sensible to hone and polish your export skills through other markets first.
- Have a strategy:
Its important to ask yourself why you’re choosing to do business in a specific market and how that fits in to the future of you’re business. We recommend talking to your local International Trade Advisor first, our experienced staff in the 9 English regions can advise you with detailed information. For more information visit: www.uktradeinvest.gov.uk
- Adapt your product or service but at the same time stay true to your identity:
If you’re going to do business in Mexico have you thought of having your website and literature translated into Spanish? You may also want to adapt your product or service to the Mexican consumer while keeping in mind that in Mexico, British made products as well as British services are highly regarded.
- Look for a quality distributor or business partner:
Having a quality distributor is just as important as having a good product. Through local knowledge UKTI staff based all over the globe can help you with your search.
- Follow up:
Timing is crucial, business leads can get cold if put on the shelf. Have you thought of visiting the Market and meet face to face with your possible clients?. In Mexico as in other Latin Countries, building personal relationships comes before doing business. UKTI can help identify and buiild business contacts for you.